Wednesday, 17 February 2021

Why work from home is Working for Women!

 


Norms and roles change constantly, as do we. In this ever-evolving world, it is no surprise that we are faced with yet another normal – telecommuting, more popularly known as ‘Work from Home’. What was earlier a luxury offered by companies as a perk, is now the world’s normal. In simple words, WFH is a work arrangement wherein employees do not commute or travel to a central place of work, such as an office building, warehouse, etc. Instead, they can connect through virtual means and get their work done from anywhere they wish.

The 21st century, along with a history-changing pandemic, has seen the rise in the empowerment of women across the world. Women are breaking barriers imposed on them by society, achieving excellence in all fields. They are constantly being uplifted and pushed nearer to equality as they rightfully deserve!


However, this is not without its own share of challenges. Changing society’s beliefs is no easy feat by any means. Several opportunities are beyond the female reach due to social obligations, restrictions, and norms which are yet to be abolished completely.

Indeed, in this situation, WFH has the potential to be just what women need to increase their reach – and it is! Women are usually expected to stay home and take care of children and households. And undoubtedly with the entry of workplace flexibility, and shared household burden due to the inward fold of families, the lockdown is a “silver lining in support of enhancing women’s workforce participation”.

Data shows us that as WFH has become the rule for the majority of the workforce, more companies are offering remote jobs, hence creating opportunities for women who want to create, advance, or re-enter their professional careers.  Particularly these sharing the domestic burdens and finding it difficult to excuse home in the search of opportunities that they deserve.

As per Bloomberg, WFH shows promising opportunities for women in this pandemic – ‘India’s $200 billion technology services industry, where new rules are expected to provide female workers with a broad swath of flexible work arrangements and fresh employment opportunities.’ And in fact, Fast Company survey shows that women are more likely to prefer working from home than men – 62% vs. 53%.


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So why and how does WFH help create jobs for women?

According to various studies dating back to the 1970s and as recently as 2014, women are more likely to be interrupted in workplaces. They are also less likely to be picked for a job over a man. WFH culture counters this discrimination women face as the focus is more or less gravitating towards productivity and results produced by the employee. Data also indicates that women are three times more likely to attain leadership positions in companies with remote workers than in their traditional counterparts.

A remote environment levels the playing field by challenging the unconscious bias against many women that exist in-person. Another point is the default position of a woman as the ‘trailing spouse’; women are more likely to move for their husbands’ careers. WFH provides these women with a way of pursuing their career or applying to job opportunities of their choice even in case they relocate for their husband’s jobs.

Safety concerns due to timings or unsafe locations are no longer valid, hence making women eligible for all jobs that were before out of their reach. In India, women were not actively considered for night shift jobs citing safety concerns. But, overnight, all such excuses have been taken away and now they seem to be eligible for all kinds of jobs.

WFH does pose some problems in form of simultaneous performance pressure for women – on the job and also at home and the maintenance of this dual burden is quite real. WFH culture in recent times has seen companies sensitizing male employees to pitch in and help ease this double burden that women may face as a result of job opportunities from home.

In conclusion, the shift towards productivity-centric work culture due to Work from Home definitely helps to create jobs for women. Women want to work remotely, because remote work offers advantages for women in the workplace, mitigates biases against them, and creates opportunities that they might not have otherwise.

-by

Amulya J

Member, Women in Business club, MH

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